From theme to ideation to design
In each of us there are many stories that come together to form something singular and defining. We wanted to convey this idea on the cover, the idea that communication is assembled from an endless stream of information and from influences that shape not just our immediate thoughts but how we are perceived as a whole. The idea of a single word emerging from a vast number of words seemed to speak to this need for emergence and convergence.
Paul DiMattia is the design director for the HMS Office of Communications and External Relations